Beema Palli is a shrine located on the Beach Road, 5 km south west of the Railway station.  The shrine is dedicated to Beema Beevi, a Muslim women believed to have had divine powers and the festival is held in her memory. The 10 day festival commemorates the death anniversary of Beema Devi and begins on the 1st of the Hijra month of Jamadul -Akbar (March -April). The 10th day is considered to be the most auspicious. 

The devotees bring decorated earthen pots known as 'Chandanakudam' filled with coins as offerings. The pots are smeared with sandal wood paste, their mouths covered with white cloth and garlands are tied around the neck with three incense sticks thrust into the cloth covering