Brahmotsavam the most important of the various festivals of the temple, is conducted usually in Bhadrapada i.e., in September for about 9 days. On account of Adika Masam, which comes in every third year, the Brahmotsavam celebrated then is especially grand and held under the name 'Navarathri Brahmotsavam'. On the third day the temple car festival 'Rathotsavam' is particularly popular. These Brahmotsavams attract thousands of pilgrims from various parts of the country.